Who We Be

The lead designer on Who We Be, the UK’s biggest Rap, Grime, R&B and Afrobeat playlist on Spotify. Alongside designing daily elevated assets, I can express my creativity by pushing their brand guidelines, using gradient maps and manipulating their font with different blur path tools. It’s also heavy on image masking which is a skill I acquired in my own spare time. I also collaborate with the creative team on ideas behind the posts by finding reactive and trending topics through keeping up to date with music in this genre.